This is an interesting print advertisement for the largest Outdoor Cinema Festival held in Kuala Lumpur and Singapore by Starlight Cinema. The ad campaign is being concentrating on the rare outdoor photography and the class of photography to promote the event. The ads are showing rare photographs of small animals whose activities are tough to grab in camera. Amusingly, all the creatures used in the ad campaign have been shown with popcorn.
The photography and the art direction are really outstanding in the campaign. However, the best is in which humming bird is trying to feed its offspring. The copy of the ad reads, ‘The largest Outdoor Cinema Festival in Asia 1-19 August Sentul Park, Kuala Lumpur 27 Sept – 7 Oct The Padang, Singapore’. The ad has been created by BateAsia, Malaysia.
Via Twenty Four
