This is a side-splitting print advertisement campaign launched to promote headphones of Sennheiser. The campaign attempts to show that the headphone is so efficient that it gives such a true effect of sound that it compels people to be engrossed in music. The advertisements are showing people indulged in such activities which is not considered appropriates in those places where they are doing it, to depict that people get so engaged in the music coming through this headphone.
The idea of the campaign is quite refreshing and it has been successful to link up those activities with the music. The campaign also represents an appropriate exaggeration of idea. The copy of the ad reads, ‘headphones engineered to inspire’.
Via Twenty Four
