So, thatâs the message. Nobody wants your litter. Bin it. Then, why did you use this trash to say it? Canât you bin it, and say it directly or in more sensible way?
This print campaign for Dublin City Council, developed by Publicis QMP, Dublin, slightly beats around the bush. The ads feature cigarette butts, throw-away food and chewing gums and present them as commodities for sale.
The copy reads- Nobody wants your litter. Bin it.
CREDITS
Advertising Agency: Publicis QMP, Dublin, Ireland
Creative Director: Ger Roe
Art Director: John Kilkenny
Copywriter: Des Creedon
Photographer: Adrian Stewart
Via: Ads of the world
