Well, to me NASCAR’s strongest proposition is its local and regional flavor. Though it may believed that Formula One brings, believe it or not, 150 million viewers per race worldwide. Advertiser’s favorite playground.
DJ Slogger has observed some fascinating and attention-grabbing commonality in between NASCAR, NFL and a major League Baseball marketing and promotion outlay. Or cal it a similar marketing strategy for segregated bazaar .
The common practices are as DJ mentions
A Championship Playoff Series
Rabid Fans
Sold out Events
Mass Merchandising
Major Sponsorships
Major TV Deals
Super Stars
Charity Events
Team Owners
A Rule Book
A Farm System for New Players/Drivers
An interesting read.
