Call it the biggest crossover. Super Bowl commercial ads will be now available on MSN Video. After ESPN.com and ESPN360 now it’s MSN which will stream videos of the commercials during and after the games. It has also added an interactive angle into it which is definitely missing in a medium like television. Viewers can literary vote for their favorite campaigns out there and the results will be published in the next MSNBC edition. Quite a good idea, now advertisers can get a feel about how their campaign is shaping up and how consumers are reacting to it.
Heavy.com has also launched a similar super bowl commercial program. And all these places (probably) you may probably get deleted super bowl commercials also.
MSN going in line with the super bowl euphoria also launched a separate site for all the super bowl enthusiasts. This is a kind of mash up site which along with other information will also offer Detroit mapping services and other local attractions via MSN Live.
Via [Adweek] and [Mediaweek]
