Move your water

Dr Prem Digital Healthcare Marketing

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Coca Cola is trying to promote Dasani bottled water with a meaningless print advertising campaign.

The campaign, developed by Madre, Buenos Aires, features a man and woman moving in water. And the tag line reads- “Mueve Tu Water”(this is a combination of Spanish and English roughly translated as “Move your water”)

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These ads targeted at the Spanish speaking Americans, however, fails to move your mind and drink some bottled water.

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