Mercedes Benz pays its tribute to George Steinbrenner, the NY Yankees owner who recently passed away, in a slightly unorthodox, but agreeably suitable manner through this print ad.
The ad, developed by Merkley+Partners, New York, takes the aviator off George Steinbrennerâs eyes and wishes him Good night.
The copy- Good night, Boss. George Steinbrenner, 1930-2010.
This is a befitting, stylish way of tribute for George Steinbrenner.
CREDITS
Advertising Agency: Merkley+Partners, New York, USA
Creative Director: Andy Hirsch
Art Director: Kevin Gladwin
Copywriter: Chris Miller
Via: Pixel pasta