Lenny Gap Kravitz is to breathe-in new fresh fresh cool breeze in latest Absolut Vodka commercial. Absolute though will only include a couple of lines ‘thirst for your love’ and ‘you burn in the blood’ for the ad campaign. That’s the only way probably this love romantic song from Kravitz will relate to something alien called Vodka. Kravitz like true professional is completely convinced with Absolute Vodka’s ethos, culture and philosophy. To be more specific he is completely swayed away by the brand’s core values like clarity, simplicity and perfection and a new interpretation of his own baby is all prepared.
It’s a dramatic shift for Absolut also. It has earlier rubbed with names like Kenny Scharf, Andy Warhol, Jean Paul Gaultier, Gianni Versace and Tom Ford but never collaborated with a Rock star stature like Lenny Kravitz
Download for free Lenny Kravitz breathe Absolute Vodka campaign here
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