Internet advertising revenue marked a remarkable growth of 33 percent, year to year basis, in the third quarter to reach $4.2 billion. However, on consecutive quarterly basis online ad revenue showed a minimal growth, reveals a latest report compiled by Internet Advertising Bureau and PricewaterhouseCoopers.
According to the report, online advertising revenue marked a rise of just two percent in comparison with second quarter, despite of the fact that the largest ever amount was spent on the online advertising in the third quarter.
Moreover, the web advertising is all set to surpass the total ad revenue figure of the year 2005. The increase in the online ad revenue is largely owing to the fact that Internet media companies have been very keen on seeking higher growth possibilities on the internet. Consequently there was a significant and considerable rise in social networking site and the ad industry lost no chance to cash it in the popularity of the trend.
Following these trend it becomes abundantly clear that where consumers are spending their media time and advertisements obviously be flocking with the trend accordingly.
