Have you ever come up with an ad where YOU are promoting the product and interacting with the commercial? I donât think so.
Take a look at the interactive billboard promoting fruit juices of the Canadian Sun Rype brand. A number of interactive panels were installed in some cities of Canada so that people could get involved with the content. It actually allows customers to interact and get involved with the content and the brand itself.
Truly living your commercial. Live!
via: adivertido