Gap has celebrated its self-expression and individuality with the launch of its latest ad campaign, T-Shirt Shop, in the wake of second fall. The ad campaign, which has laid emphasis on T-Shirts, roped in many known faces that include Jeremy Piven, Mia Farrow, Aaron Eckhart, Natasha Bedingfield, Common, Eva Herzigova, Pete Wentz, Lou Doillon, Paula Patton, Kristen Stewart, Brice Marden and Yvonne Force.
Gap in this fall, is introducing a wide range of new styles and silhouettes to make a mark on individual styles. The company thinks T-Shirts have become the supreme vehicle of expression and this is the reason why they concentrated more on T-Shirt in their campaign.
