The print advertisement campaign to promote Fundermax’s custom made table tops is slightly confusing as it struggles to present the idea clearly. The idea of the ad seems to convey that the company can match everything of the different offices. Moreover, the imagery used in the campaign is more suited to be wallpaper than a table top. However, the campaign has used captivating scenes for the table top.
Certainly, the campaign is potentially weak to grab people’s attention. The campaign could have been a little better if the execution would have been up to the mark. The copy of the ad is equally less appealing that reads, Custom made table tops by Fundermax. The campaign is credited to FCB Kobza, Vienna, Austria.
Via Ads of the World
