This is the print advertising ad campaign for Ertach Wireless Internet to promote its services. However, recently Sony had also launched an advertisement campaign similar to this campaign to promote its laptop with inbuilt system to use internet anywhere. Therefore, the basic idea of the ad is not exactly fresh and compelling. In the campaign, screen of a laptop has been displayed in various landscapes to depict where can customer avail the services of the company.
The campaign has stark similarity with the ad campaign of Sony and the treatment of the idea is also stunningly similar. Further, the campaign also seems to be struggling to convey the message clearly. The ad campaign has used no copy and it is credited to Grey, Argentina.
Via Ads of the World
