Deloitte, financial advisory firm, South Africa, has recently launched this print advertisement campaign to broaden its brand name and to boast its efficiency. The campaign aims at focusing on its efficiency of its services and their aims to contribute to growth of their clients and in maintaining their reputation. The advertisement campaign is prepared in the old school style and the uniqueness of the campaign is in its remarkable illustration. The advertisements are showing negative face troubled businessmen, as they are being generally perceived and seen by people.
The advertisement campaign is apparently dealing with serious issues; however, the approach of it seems to be strategically kept light and somewhat easy going. The presentation of the campaign is apparently interesting and impressive to some extent. Moreover, the art direction and illustration part of the campaign is simply brilliant. The tag line of the campaign reads, ‘How will you be remembered?’ The campaign is created by King James, Johannesburg, South Africa.
Via Ads of the World
