While you are having a hot rendezvous with a babe. While you are in the toilet and lazily scanniong the newspaper. You are being closely watched. Because you are the patient.
The copy reads- Patient data. No one gets you closer.
CRF Health brings you closer to your patients than you ever thought possible. Our electronic Patient Reported Outcomes solutions ensure instant, high quality, clean data right from the source.
The print campaign, developed by Langland, Windsor, Is an interesting one. But it is too funny for a client in such field. However we canât say that this approach wonât bring any results. This somewhat different approach (different because they have adopted an unexpected strategy for such a product) amuses us.
Credits
Advertising Agency: Langland, Windsor, UK
Creative Director: Andrew Spurgeon
Art Director: Shaheed Peera
Copywriter: Karen Phelps
Photographer: Gary Salter
Designer: Andrew Morley