Colombia’s vice president is soon going to launch a hard-hitting anti-drug advertisement campaign in London. The ad campaign led by Francis Santos has accused coke-using celebrities of Europe of fuelling country’s civil war. The ad campaign has specifically targeted Kate Moss for criticism. Francis Santos was fuming over the recent development in which Kate Moss has signed many new contracts even after she is accused of snorting cocaine.
According to Associated Press the vice president has said that the success of Kate Moss is depicts the European attitudes towards drug. Moreover this very European attitude is helping financing armed drug lord in Colombia.
The forthcoming advertisement campaign has been titled ‘the cocaine curse’. However, the advertisement campaign has not used any photograph of Kate Moss. The ad campaign will be released throughout Europe and it would include online, TV and billboard advertising.
