Now you have another reason to wonder about the devious symbolism of advertisers. We have just seen how âassymbolicmâ played the major role in the campaign for this product aimed for all the guys and gays who want to keep a clean butt. Here is another equally shameless symbolic effort for Exygra virility tablets.
The ads, developed by Publicis, Gurgaon have a common character- a Cock, I mean, a Cock which usually announces the birth of a day. The Cock is big, energetic and over-sized. This cock symbolism is rather obvious, that we will understand from these ads.
The old men have solo pleasure, the ads indicate. Why so? Scarcity of resources leads to self sufficiency?
CREDITS
Advertising Agency: Publicis, Gurgaon, India
National Creative Director: Emanuel Uputturu
Art Directors: Prasad Raghwan, Deepak Dogra, Rohit Bagga
Via: Ads of the world
