Demonic ice creams and Lollipops are damaging your teeth. Those who have sensitive teeth are easy targets for these sugar-coated demons.
This print campaign for Westcoast Dental Clinic, developed by Grey : Grey Group, Vietnam, does not reflect any sign of exceptionally brilliant creativity. However, using an approach with a slight humorous element, it conveys the message.
The copy reads- Westcoast Dental Clinic. Specialized care for sensitive teeth.
CREDITS
Advertising Agency: Grey Group, Vietnam
Creative Directors: George Vargas, Rajib Gupta
Art Director / Copywriter: Rajib Gupta
Illustrators: Linh Pham, Arnuphap Wimonchayanurak (Day), Anh Tuan Tran Nguyen
Photographer: Dusit Phongkraphan (Otto)
Additional credits: Chamlong Intarach (Banana) / Professional Image