A campaign asks the British to keep the country clean in a remarkably unusual way- Bend over and think of Britain. It sounds, well, down-to-earth. And it is clear communication.
Keep Britain Tidy is the environmental charity and anti-litter campaign developed by Inferno. The anti-litter campaign aims to urge the people of Britain to âbend overâ and pick up and bin their own litter. If everybody do so, the country will be litter-free.
Via: Campaign Live
