This print campaign for Vogue with the not-so-fashionable tag line- before its fashion, its vogue– hardly moves us creatively.
The campaign, developed by Grey, Mumbai, shows how fashion is conceived by Vogue first. Indeed, the art-direction invites appreciation from our part, as it manages to give form to the somewhat subtle concept.
CREDITS
Advertising Agency: Grey, Mumbai, India
Creative Director / Art Director / Copywriter: Mangesh Someshwar
Illustrators: Mangesh Someshwar, Vinay Patil
Photographer: Umesh Aher
Via: Pixel pasta
