Baywatch hunk David Hasselhoff aka The Hoff is the new Elvis style pin up boy for Pepsi billboards all over Australia. Have fun, don’t take life toooo much seriously, ‘Dare for more’ seems to be the idea behind the campaign.
Earlier Madonna, Beyonce, Robbie Williams, Jennifer Hawkins, Delta Goodrem and Sonny Bill Williams acted as an Australian Pepsi celebrity ambassador.
via [Adrants]
