This is an interesting print advertisement campaign for Applied Arts Magazine, urging students for entries to contest in an award. The advertisement focuses on the aspect that if a student has talent, it would certainly be noticed. The essence of the idea was to show the creative aspect of a young man being noticed.
The campaign has used fabulous visuals to depict the idea. The ad is showing a student probably the moment enters in the contest dozens of eyes started noticing his talent. However, the execution of the second ad is a bit confusing as it shows that a person in the center of hundreds of eyes reflecting that he is being watched rather being noticed.
Overall the campaign is actually compelling and engaging. The art direction used in the campaign seems to be simply unparallel. The campaign was created by Bos,Toronto.
Via Best Ads on TV
