Nivea, the brand that is available in more than 200 countries has launched a new global advertising campaign for its ranges of skin care products. The campaign will first hit Middle East region. The pop group ‘Asher Lane’ has exclusively created a song called ‘New Days’ for Nivea Skin Care. The song tries to capture the vibrant, young and lively spirit of the brand Nivea.
Not only that, the ‘multi-usage’ brand is also protective, pure and mild. Remember, the brand can be applied on the body, lips, hands and face.
That generality is its uniqueness, I suppose.
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