Do you hate waking up early in the morning? Well, waking up in the morning is a difficult thing, because the morning sleep provides us with the best moments in our life which wrap us in their cozy, dreamy and cold clothes.
Unfortunately, Alarm clocks, lights and roosters have conspired against us for centuries to wake us up. The convenience store brand name Kum & Go sympathises with us, because waking in the morning gives us – Morning Face. The brand urges us to share our morning faces through their website.
Another example for brand promotion through user participation.
