This print advertisement created by Y&R titled ‘flipper’ for Watersafe Auckland has been selected for Newspaper Advertising Bureau’s October Newspaper Ad of the Month. Judges has chosen this ad on the ground that the advertisement depicts a clever way to convey the water safe message.
The winning award will be sponsored in Axis Award 2007 and the ad will also make an appearance in the ‘What’s new’ section of Admedia in November.