McDonalds is next in the row after KFC China, which has recently scrapped French fries from its menu card. However, McDonalds is thrusting on marketing and advertising to promote healthy lifestyles. It has changed the labeling to accommodate nutritional information, to the customers. This leaves the customer with an option to either consume or chuck the food in the packet.
The initiative taken by McDonalds is worth appreciating, as it has also introduced grilled burgers and salads in its menu cards. This clearly shows that food chains have taken the food care baton in their hands. Consumer choices would play a major role in fighting the obesity epidemic and other chronic disease. Read More