The British Health foundation(BHF)has come up with an Ad called as Under My Skin, which aids the smokers to quit smoking by showing the harmful consequences of smoking. However, BHF must understand that such ads rarely help, you people must learn the art of showing them “fear in a handful of sand”. The smokers know that prolonged smoking leads to heart attacks and other chronic diseases; and many ad campaigns have tried to do the same in previous year.
If BHF is planning to motivate smokers to quit smoking by Christmas, then it has to motivate the Government to impose a complete ban on smoking before Christmas.
Read More: Scotsman