Advertising has become one of the most vital parts of the modern market, as it helps promote any service or product. If business is a vehicle, then advertising is a fuel and a vehicle cannot run without fuel. It is a life of a business, which provides stability to the business. Advertising is used to convey the message of a particular brand directly to consumers through various media. We can do marketing through radio, television broadcast, newspapers, magazine space and online advertisement. Advertising is a best way to launch a new product and service in the market. It is useful, if done using proper media, at the right place, within a specific time.
This will help increase the sales by attracting more customers. Advertising helps in announcing an upcoming event of a particular brand or company. It is comparatively least expensive method to promote a brand or product. It also involves digital advertising, which uses internet to express the motive of the company to its customers. Social media networking, including E-mails and search engine marketing, recognized as the most effective medium of marketing because of its global visibility, is the major element of online advertising.
Ragging is a serious offence, especially in India where shocking incidents, though not so frequently, are being reported from the college campuses. This print campaign for JWT Mindset, Hyderabad, instead of addressing the issue in a direct way, …
Presenting the raggers’ collection Read More »
This is desirable. I mean, this camera, if I can take my photo without the help of others, is desirable. So I can be a Ulysses, a lonely Ulysses without his troops, and explore the faraway lands and proudly take my self portrait in different…
Easy self-portrait with Samsung Dual LCD PL100 Read More »
What is the connection between feeling like a star and having tinted windows? Nothing. We canât find a remotely similarity. Thatâs why we will feel this print campaign for Dr Tint tinted windows as a forced one.
The print campaign developed by.
Feel like a star? No way Read More »
The Advertising Standards Authority (ASA) is all set to extent its guardianship to online advertising too , to control the erring ads. From March 1, 2011, online ads and marketing efforts will have to abide by the adverting rules and regulations by..
ASA set to spread its wings, to watch online ads Read More »
We love to see agency self promo efforts, whether itâs about lopsided boobs or holy cows. Or even beheaded Santa at a Christmas time. The main reason for our interest in agency self promos are their brilliant/stupid humour . Most often them are…
The sport of fat admen is ‘to create’! Read More »
Donât follow the herd. Be different. Be a black sheep, if needed. But be different. This ad as part of the City of Nettuno shows a refreshing difference due to its slightly humorous creative approach and treatment.
The print ad, developed by ..
Get a dose of personality Read More »
Those things which have always been there, those things which we considered not to be talked about in public, are attaining slight glamorous image, thanks to the marketing efforts.It’s mone, honey. Let us talk about condoms, proudly. Let us talk…
Kotex tempts women to come out of bathrooms, and tell us the secrets, loudly Read More »
Aggressive strategies sometimes help brands to reap some rewards. But we have seen many examples in which many of such efforts end up with egg on their faces. The main thing is credibility. Being aggressive doesnât mean that people will believe…
Anthony’s Pizza & Pasta campaign is too aggressive? Read More »
Another advertising campaign which indirectly promotes anorexia. Those babes truly do not make my temperature boil or make me stand agape.
This Spring 2010 campaign for Adore has been developed by Ceft and Company, New York, USA. The models are..
Adore: Spring 2010 campaign Read More »
Carrots mimicking junk food with a view to beat them. This is not a story from school books, but a real ongoing campaign. Bolthouse Farms and nearly 50 other carrot growers have unveiled a big marketing campaign to beat the junk food craze among kids.
Baby carrots vs. Junk food Read More »