Strategic marketing is an effective method that helps an organization focus its limited resources on the most lucrative opportunities. Its principal goal is to acquire and maintain existing customers, motivate new customers, and maximize sales opportunities. With these, marketers will […]
Coming up with great ways of promoting and advertising your business is definitely something that you should be looking to make the most of. There are so many ideas that play a part in helping to make your company better,
The Myers-Briggs Type Indicator is a psychological test, which distinguishes people by their personality type. The test differentiates four factors: where one focuses their attention – Extrovert (E) vs. Introvert (I); how they absorb information – Sensing (S) vs. Intuition
When most people think of rebranding their business, they imagine a dire situation: an embarrassing PR mistake, or a drastic downturn in profits. However, the truth is it may be time to rebrand your company, even if things are going
Business insurance – just these two words are enough to make the blood of most people, who’ve spearheaded small businesses, run cold. It’s understandable, as there is an abundance of insurance types deemed necessary in the world of business, and
There will come a time when you’ll need to search for a particular business. You may be coerced into doing so in order to know your competitors better. Or, you may simply need information on a particular business to know
Who doesn’t love angel investors? Unlike banks, they slice through red tape and bureaucracy. And unlike friends and family, they don’t remind you at every wedding, anniversary, birthday party and other get-togethers.
Smartphone applications and computer software programs can help us increase our efficiency and keep track of important information. From health and wellness tools, messaging utilities and even apps that can help you book flights, car rides, and hotels, the power
Millennials now form the greater part of population worldwide, and their choices are going to rule 2017, according to experts. Also, in 2017, a whopping 3 million CEOs are going to retire worldwide, which would definitely result in 2017 being
We can never expect what could happen in the future. While endless possibilities and opportunities are waiting for a certain business, that does not mean they can be immune to any disaster in the future. And if not properly thought
