Advertising has become one of the most vital parts of the modern market, as it helps promote any service or product. If business is a vehicle, then advertising is a fuel and a vehicle cannot run without fuel. It is a life of a business, which provides stability to the business. Advertising is used to convey the message of a particular brand directly to consumers through various media. We can do marketing through radio, television broadcast, newspapers, magazine space and online advertisement. Advertising is a best way to launch a new product and service in the market. It is useful, if done using proper media, at the right place, within a specific time.
This will help increase the sales by attracting more customers. Advertising helps in announcing an upcoming event of a particular brand or company. It is comparatively least expensive method to promote a brand or product. It also involves digital advertising, which uses internet to express the motive of the company to its customers. Social media networking, including E-mails and search engine marketing, recognized as the most effective medium of marketing because of its global visibility, is the major element of online advertising.
There was a controversy surrounding the advert for L’Oreal productand that controversy was surrounding the hair of Cheryl Cole, the singer. âPessimistsâ criticized that she used hair extensions in the advert and the claims by the advertisers…
Cheryl Cole hair ad cleared by ASA Read More »
Here is a not-so-good message for the believers from the barns of Comedy central. The TV channel is planning an animated show featuring Jesus Christ, in which he attempts to live a normal life in New York to escape the shadow of his powerful but…
Jesus! Will you come to New York? Read More »
The Lynx theory- Girls Look Hot Wet. Guys Donât.. I donât know the veracity of this theory. However hot chicks do look hot in wet clothes. Whether the guys will look hot wet is a question for the girls and gays. And opinion is subject to change,.
Girls Look Hot Wet. Guys Don’t Read More »
Oh, it sounds different, when it comes in a campaign for jewelery where we expect captions like feel like that, and feel like this. But this campaign for MP jewellers makes a different tone to the copy, in an appropriate manner.
Appropriate…
Feels Like Nothing! Read More »
Well, people listen to stars, even when they are talking about AIDS and the necessity of using condoms. A lot of stars are appearing in the new AIDS awareness campaign from the Berlin association forget AIDS is no eV.
Alexander Becht, Ross..
Education instead of repression Read More »
PETA wants to lease the Amityville Horror house, which is the abode of Americaâs based-on-true story-type lies, to scare the meat-eaters. PETA will make this much-talked about house a “slaughterhouse of horrorsââ
The house became a subject…
Coming soon, The Amityville slaughter house Read More »
Indeed, the talent of giving an interesting advertising dimension to a comparatively dull product needs to be appreciated, even if it is a campaign for bug killer sprays. Well, we must assume that in this case there are many creative advertising…
Even the sound of it horrifies Read More »
This ad for Amnesty International developed by TBWA Istanbul says- In Sudan, Nigeria, Uganda, Myanmar, Iran, and Saudi Arabia, children are still being executed.
It is a sad thing, rather shocking. This ad is an inevitable necessity to make…
Amnesty speaks against execution of children Read More »
It is a cooling outdoor effort, literally, because it provides the travelers with a bit relief from the scorching sun for a while.
The advertising effort for Nycil, developed by Rediffusion-Y&R, aims to promote Nycle Prickly heat powder as a…
A cooling outdoor advertising effort Read More »
Mobile handset brand Nokia is the most searched brand on Google.co.in, as per the first ‘Brand Zeitgeist’ in India released by Google. Nokia is followed by SBI, Samsung, Sony, BSNL, Tata, IRCTC, HDFC, ICICI and Airtel.
While searching for…
Google search in India: Nokia reigns supreme Read More »