Dr Prem Jagyasi and Team (C)

Step into a successful career, unlimited growth, best salary and additional benefits- if you scan through the ‘wanted ads’, you can find that all of them are filled with such hyperbolic adjectives. Almost all the companies claim that they are the.

This video spot for Stella Artois, created by Lowe, London, is black both in its overall appearance and humour sense. In this “reassuringly expensive” campaign for Stella Artois, there is not a single dialogue, except the light, enigmatic…

This impressive campaign for WWF, conceived and executed by Ogilvy, Paris, exhorts us to get rid of our apathy towards issues like global warming and climate change. These ads portray how people, who are in an emergency mission, waste their time,…

A brand is born and brought up in an advertising agency. Its Dad or Mom is from an ad agency. When it grows, somewhere along its path to glory, another agency may take up the baby and it gets step-Moms and step-Dads.

However, those advertising…

Unilever has produced a Hollywood style minifilm for its shampoo. This minifilm named ‘Alchemist’ has a unique feature, It has been designed primarily to be broadcasted on TV besides just internet and movie theaters.

The film, starring Catherine..

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Election matters a lot for news channels too. May 16, the day when the General Election results in India were declared, was a prosperous day for the news channels in terms of viewer ship. Which of them bagged the fat shares of this viewer..

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I am going to buy your product only if I ‘need’ that. A good seller knows this trick, and explains all the reasons for why I need his product, whether they are right or wrong. The campaign for Cheer, the fabric detergent for black…

This campaign for International Society for Human Rights(ISHR), created by Ogilvy, Frankfurt, makes fun of political leaders like Hugo Chavez , Raul Castro and Mahmoud Ahmadinejad .

The leaders are shown in the picture as trembling with fear in…

Somebody put out the fire! Without any caption this ad for Harvey Nichols makes us to say this. This is because the ad has got a surefire way of igniting our minds with the right ingredient.

Wearing Harvey Nichols makes you seductive- that is…

Rasayana, ‘the anti-stress tea’, digs up history and brings Adolph Hitler to its campaign. The images of a light-hearted, nice Hitler are portrayed here. A light hearted Hitler! An interesting concept. He smells a rose. Look at his face, no trace.