Dr Prem Jagyasi and Team (C)

This is Heineken’s fake reality show in which guys exibit their ‘talents’ with beer bottles and glasses. The fake stunt has been developed by TBWANeboko in Amsterdam, the same aganecy which created the “Walk-In Fridge” spot for Heineken…

Polished exaggeration plays a pivotal role in this ad for 3 M car care. well, advertising is also a kind of polished exaggeration.

The car is shining incredibly, that the old guy sees his own reflection. But, what he sees is his bygone younger…

If you ever wanted to give a slap to your favorite politicians, here is an online opportunity. with a view to examine the viewer reaction, an ad agency in Britain has come up with- slapometer, which helps you to slap the politician when he says…

WaSH 2010 is a new campaign for UNICEF which sheds light on the horrific factS about unsafe water. The campaign started at March 22, World Water Day, in 500 Belgian cinemas. It will run for three months.

The campaign says- Unsafe water kills a…

This time, PETA, which is not new to novel advertising tactics, is on a more novel one. They use Bea Arthur, the star of TV series like “Maude” and “The Golden Girls,” who died last April.

Bea Arthur was a staunch supporter of PETA’s…

The primary objective of advertising is, without doubt, to sell the product or the services of a particular brand. If selling was the primary aim of this campaign for Nescafe when McCann Erickson asked to create the campaign, this is not less than a..

This campaign for CCFD-Terre Solidaire, first French development NGO, developed by Euro RSCG C&O, Paris, uses surrealism codes in an effective way to surpass the stereotypes associated with people when they are thinking about developing countries…

Humor usually helps to sell products, and it fits more accurately for some particular products. This campaign for Energizer flash lights also uses humor to promote the product, but lacks the edge.

The print campaign, developed by ARS DDB, Caracas,.

Comparing headache to other things or personification of the headache is not so new in advertising. We have seen the Female chauvinistic pain. (Women, particularly married women, may see red over that print ad for Emami plus pain balm.)

This print.

I stumbled upon this interesting ad(via: Copyranter scanned from Computerworld magazine.). This ad is for Spectaor Pro internet monitoring software.

One strikingly attractive feature of this ad is its clear message, accompanied by powerful copy…