Advertising has become one of the most vital parts of the modern market, as it helps promote any service or product. If business is a vehicle, then advertising is a fuel and a vehicle cannot run without fuel. It is a life of a business, which provides stability to the business. Advertising is used to convey the message of a particular brand directly to consumers through various media. We can do marketing through radio, television broadcast, newspapers, magazine space and online advertisement. Advertising is a best way to launch a new product and service in the market. It is useful, if done using proper media, at the right place, within a specific time.
This will help increase the sales by attracting more customers. Advertising helps in announcing an upcoming event of a particular brand or company. It is comparatively least expensive method to promote a brand or product. It also involves digital advertising, which uses internet to express the motive of the company to its customers. Social media networking, including E-mails and search engine marketing, recognized as the most effective medium of marketing because of its global visibility, is the major element of online advertising.
This ad for Little stars school by Bates 141, Calcutta, which appeared before August 15, points out to the painful reality of children who find it too difficult to make it to the school. The ad particularly reveals the difficulties faced by the…
An ad with a long, poignant copy Read More »
This ad became instantly effective, and it was really incomprehensible for most of the people, even to the most creative brains in the ad field. Because it was made with programming and source codes. So, whats the big deal? You may ask. Well, the ad.
An intelligent ‘wanted ad’ Read More »
A podium? Yes. A briefcase? Yes. But a cup of coffee? Not sure. We wont want to talk business over a hot cup of coffee, though we usually have cup of coffee/tea served during conferences. I am not saying that its improbable. But it is difficult to…
Make Your Conference Beautiful Read More »
This campaign for Ceat SUV makes this claim. The ads show the generally fierce wild animals as funny and enjoyable as a in a comic book. At least they look enjoyably terrifying.
The print campaign, developed by Ogilvy & Mather, Mumbai, India, is.
Takes the wild out of the wilderness Read More »
Well, probably not in a cheese. Then why did Jarlsberg cheese say that “the taste is in the holes.” and offended a woman whom complained that itâs sexiest?
I think was it is just an effort from the brand to getting attention by poking its…
The taste is in the holes? Read More »
A candy store and a dentist sharing a common business card? Do you think it as an odd and improbable. Well, here this happens.
This common billboard was for Sweet Thrills and Kenneth Montague. Sweet Thrills is a candy store. Kenneth Montague is..
Common business card for a candy store and a dentist Read More »
Oh, never thought that there are so many categories as those featured in this ad! This is a slightly humorous, admirably clever, well though-out ad for Seattle Fish Company, developed by 3 Advertising, Albuquerque, New Mexico, USA.
The print ad…
Fish Eaters of the World Read More »
Ad for MagLite. Have a look at another one before we analyze this ad.
Misplaced innocence
Ok, unlike the previous one, this ad is not insensitive to innocence. The ad, developed by DraftfcbB, Caracas, Venezuela, shows a thief cowed down by the.
This will be effective among college students. This advertising stunt for Mars aims to make the target audience to experience the brand in a new way. Well, its interactive kind of advertising.
The campaign- âMessages from Marsâ – provides…
Messages from ‘Mars’ Read More »
Some combinations are just funny. Well, another campaign which plays with shadows. Itâs clever, fresh but slightly unbelievable.
The print ads, as part of the campaign- Some combinations are just funny-presents shadow âcomicâ figures. The…
Some combinations are just funny Read More »