Advertising has become one of the most vital parts of the modern market, as it helps promote any service or product. If business is a vehicle, then advertising is a fuel and a vehicle cannot run without fuel. It is a life of a business, which provides stability to the business. Advertising is used to convey the message of a particular brand directly to consumers through various media. We can do marketing through radio, television broadcast, newspapers, magazine space and online advertisement. Advertising is a best way to launch a new product and service in the market. It is useful, if done using proper media, at the right place, within a specific time.
This will help increase the sales by attracting more customers. Advertising helps in announcing an upcoming event of a particular brand or company. It is comparatively least expensive method to promote a brand or product. It also involves digital advertising, which uses internet to express the motive of the company to its customers. Social media networking, including E-mails and search engine marketing, recognized as the most effective medium of marketing because of its global visibility, is the major element of online advertising.
There is something strange about these language school campaigns! One of them promised parents to teach their kids swear words. Another one made a literal depiction of English phrases. This print campaign for Oise Language Coaching also belongs to…
Tongue-playing with words Read More »
Levis, which still clings to its âGo forthâ cry, is set to release a more authentic and clever campaign which reflects the new social scenario and endeavors of the American workers. The campaign stresses on the revitalization of the new…
Levis: Ready to Work Read More »
News is something new- that is an old definition which still remains as young as a 60 + year old young movie star. When a newspaper promotes its self, there is usually an air of pompousness. This campaign for Prachachat Newspaper in Thailand is…
Clever newspaper self promo sows shock Read More »
We can confidently say that there is no better way to promote a chocolate with whisky range than this approach adopted in this campaign. The campaign, developed by Dentsu Latin America, promotes the chocolate from LâUnivers de Chocolat,…
‘Drunken babies’ promote chocolates Read More »
Hot air hostesses stripping before you and washing the planes- the Russian way of promoting its regional airline carriers. The video deceitfully featured the air hostesses in badly hot lit environ, and tried to lure more people to the airlines…
Airhostess, at your service (Not for your sexual fantasy) Read More »
And this advertising effort is also not appetizing.
This marketing gimmick for the promotion of Pantene anti-dandruff product was centered on salt shakers. The salt shakers had image of a woman whose hair supposedly abodes dandruff. When the salt.
Dandruff is not appetizing Read More »
We have read about the phone with the name of an emoticon. That was also a way of promotion. Now here is a novel way of promotion from LG, with the creative help of Y&R Jakarta, Indonesia
This print campaign for the GX200 phone features a Mystery.
LG promoting phone through a ‘novel way’ Read More »
You can take a photograph of your you-know-what even while a lion is prowling from the back. You can expose your twin assets. But, you should not perform these âstupidâ things outdoor, or you should not expose your boobs to a security camera,…
Hey Lady, You can’t be so stupid in an outdoor area Read More »
Dude, you are really going to miss a pair of something in these ads for Canon PowerShot D10 underwater camera, but you have been compensated with the clear visuals of the bottom asset scenes. The ads, developed by Leo Burnett & ARC Worldwide…
Cameras for perverts? Read More »
PETA is known for their (in)famous advertising tactics to get mass attention. They strips off celebrities and even housewives, and make them announce the message. Here is another such example for PETAâs publicity-hungry effort in vain.
PETA…
Jesus statue not for PETA promotion Read More »