Well, we have seen many odd and unusually entertaining calendar efforts as part of promotional efforts for different brands. We have seen how DDB adorned one calendar with image of lopsided boobs. We have read about that edible apple calendar. Now, here is another one, and it, unlike other calendars, starts from May.
This slightly self-arrogant advertising initiative has been developed for Studio Universal, by Y&R, Rome, Italy.
Studio Universal distributed this calendar to stake holders to celebrate its rebirth, that took place in May 2009.
CREDITS
Advertising Agency: Y&R, Rome, Italy
Chief Creative Director: Alessandro Canale
Art Directors: Fabio Dimalio, Laura Sforza
Copywriter: Saverio Lotierzo
Illustrator: Oliva Studio
Group Client Director: Marco Ruggeri
Account Manager: Roberta Lancieri
