Now seems Jessica Simpson understands her worth of a true celebrity (not a self made celebrity, if you get me right). So she is up to a plan to launch her own footwear label, no more endorsing for others and no more one time fat fee from the client. The ads were already been shot in dusty California road. Remember, it’s a footwear brand, so dusty road. Now, you just have to hold your breadth and to get a piece of the leggy get March issue of InStyle, Vogue, Elle.
Beginning this month, Jessica Simpson shoes will be sold in major department stores including Nordstrom, Dillard’s, Macy’s, Parisian, Marshall Field, Lord and Taylor, and Belk, and range in price from $60-$160. The collection is licensed by Camuto Group, Greenwich, Conn., and New York, which holds the master license to the Jessica Simpson line and is seeking licensees for additional product categories.
Via [Brandweek]
