This spot fits to the nature of Discovery channel. Developed by 72andSunny, USA, the spot I love the world, presents some visuals around the world which encourages us to love the world.
The Copy reads- âThe world is just awesome.â
(El mundo es simplemente incredible)
The channel also urges the viewers to find more reasons to love this world. It encourages the people to create their own versions of this ‘Boom De Ah Dah’ commercial and upload them at YouTube and send them the link. They promise to include the best ones in their discovery website. Boom De Ah Dah..wanna try?
Credits:
Agency: 72andSunny, USA
Creative Directors: Glenn Cole, Bryan Rowles & Jason Norcross
Designer: Bryan Rowles
Copywriter: Jason Norcross
Agency Executive Producer: Sam Baerwald
Agency Producer: Angelo Ferrugia
Production Company: Outsider
Director: James Rouse
Director of Photography: Max Goldman
Producer: Jeremy Barrett
Editorial Company: Mad River Post
Editor: Lucas Eskin
Producer (Editorial): Ann Kirk
Via: Addshots
