Dr Prem Jagyasi and Team (C)

Ok. Agreed. Ecomist refreshes the air. But no way to agree that this campaign for Ecomist is as refreshing as the products.

This print campaign, developed by Y&R Johannesburg, features flowers made of fish, cigarettes and…

Well, we would really want to see more such promotional efforts. Previously we have seen creation of this edible calendar from that insurance company. Now, this is also a delicious one, from a hair saloon.

The purpose of this sweet promotion was..

So, sometimes it may be beneficial for you to confuse your prospective consumers. But, we should be cautious about the basic psychology of the consumer. It should not throw a hurdle to the consumer.

Consider this advertising effort from Magic…

Humor is not a joke in advertising. If the implementation of humor is not in a proper way, opposite results will mar your brand image. Sometimes, humor can be highly effective, and sometimes it will do no benefits for your brand. Ford tries to sell…

Sometimes, advertising is a creative way of telling lies in a convincing way. Sometimes, truth is exaggerated. Yes, even truth too can be blown out of proportion in advertising. Sometimes it is a mixture of digitally enhanced half-truths and…

Practicing martial arts can help the old chaps to do gruesome jokes on thugs. Here is another print campaign for revolutionary martial arts, developed by Grey, Toronto.

The campaign tries to convey the message through somewhat subtle, or…

Juicy fruit; well, the best way to escape from a cannibal is to have some juicy fruit. Kind of predictable, dull humor from DDB Sydney, Australia.

The concept does not look fresh or compelling. Well, it is not bad. We can just have a look and…

This print campaign for Italian League for the Fight Against Cancer presents a bunch of interesting (some of them sounds odd. Lost in translation?) Questions. The campaign developed by TBWA/ITALIA aims us to think whether we really concerned about…

Also drug dealers and prisoners. They are the byproducts of this imperfect society, and featuring them is not a surefire way to create some humor in advertising. Well, this print campaign for Bayer Rintal has just done that. They feature a…

Remember to help Haiti

This print advertisement from International Medical Assistance as part of its international emergency mission urges us to ‘actively’ participate in rescue mission.

The copy reads- There is no time to sit back reading.