Advertising has become one of the most vital parts of the modern market, as it helps promote any service or product. If business is a vehicle, then advertising is a fuel and a vehicle cannot run without fuel. It is a life of a business, which provides stability to the business. Advertising is used to convey the message of a particular brand directly to consumers through various media. We can do marketing through radio, television broadcast, newspapers, magazine space and online advertisement. Advertising is a best way to launch a new product and service in the market. It is useful, if done using proper media, at the right place, within a specific time.
This will help increase the sales by attracting more customers. Advertising helps in announcing an upcoming event of a particular brand or company. It is comparatively least expensive method to promote a brand or product. It also involves digital advertising, which uses internet to express the motive of the company to its customers. Social media networking, including E-mails and search engine marketing, recognized as the most effective medium of marketing because of its global visibility, is the major element of online advertising.
Paul, the psychic-octopus that rose to stardom with its accurate predictions of world up football results, has started his advertising career by endorsing for a German supermarket chain. Besides, this eight-legged celebrity has reportedly received…
Mr. Paul Octopus begins his ‘advertising career’ Read More »
A case of beaten fun? Well, seems so. This print ad for Garnier hair tonic product called Neril, developed by Publicis Indonesia, attracts our attention, but not in a fresh way. It is interesting, indeed, but it never makes us exclaim in surprise-…
Sometimes, photoshop is stronger than reality Read More »
Some word often strike us like a thunderbolt. In previous posts, we have seen that though the common perception about the supremacy of visuals over the words- a picture is worth a thousand words- is true, the reverse can also happen, and it happens…
A prostitute only becomes one when you hire her Read More »
Such a proud announcement will make any campaign so noticeable, mainly because of its stark funny tone. Oh, so, you know that delay from any kind of service providers make you swear and call them names. Itâs the very idea of this campaign.
This..
Fixed before it gets nasty Read More »
If so, PETA should spare a bit of its precious time to appreciate these artists. The print campaign for Perth zoo, developed by The Brand Agency, Perth, Australia, tells about the artistic abilities of these elephants and introduces âelephantâ…
The elephants at Perth Zoo are artists Read More »
I believe that this is a best way of promoting this product. This is such an ad which deserves to be remembered for a long time and archived under features sections like the funniest ads of all time.
The print ad, developed by TBWAYehoshua…
Humorous ad for Maccabi’s iPhone app Read More »
So, at least for a while you will become a seagull, Pelican, or Seal when you are at the Seafood festival 2010; that is what this campaign indicates humorously. However this kind of humor using animal heads is not a new thing.
The print campaign,.
Seafood festival 2010 Read More »
Indeed, it will be a nauseating experience for all the non-vegetarians to see this PETA stunt. In order to indicate the say that eating meat is just as gruesome like eating the flesh of a murder victim, PETA ran a gruesome demonstration at New York…
Fake blood, genuine point Read More »
This ad for association of smoker awareness, developed by Neogama/BBH, Brazil , conveys its message through clever visualization.
The print ad features a calendar where only burned holes are there instead of dates. But what we can see from 31st…
No-smoking calendar Read More »
Honestly, I too find some of the insights shared by this campaign for Binboa Vodka quite truthful and universal. The notably insightful print campaign for Binboa Vodka says- the night is ours, and presents some truths showing some animal headed human.
Dutch courage reveals all these truths Read More »