The best practices in senior tourism have multiple targets to strike. Enhancing the quality of life of senior tourist and exposing them to physical and mental bliss through the amazing avenue of holiday tourism is perhaps the most important benchmark that the best practices of senior tourism can accomplish.
Senior tourism is a major revenue earner and can bring about an economic development of the destination country. The side benefits are many. The local hotels, eateries, vendors, and transportation network gets more business. More employment is generated. The socio cultural interaction between the host nation and the tourist improves. Effort must be put on expanding the volume of senior tourists pouring in every year by making tourism destinations more appealing ensuring an easy and trouble free access by the senior tourists. Tourist friendly schemes must be designed to facilitate senior tourist visits.
Their needs, methods of fulfillment and possible areas of complaints should be identified. The ministry of tourism, cultural affairs, travel agents, legal wing and the government must work in a consortium in order to see the senior tourists visiting their country is well cared for with respect to infrastructural facilities mainly accommodation, transport, law, administration, security measures, healthcare and emergency treatment and lastly the touring locales.
Basically, the senior citizen should feel at home while travelling in an alien country. Tapped properly, the senior tourism market can yield a bumper harvest for its immense business potential. Age and suspicion are inherent features in a senior tourist, and so care must be taken to make sure that the travel agents, host nation and the existing set ups do not earn a bad name by providing inferior quality service. Once the senior tourists get disenchanted, the tourism industry is sure to lose business. So the best practice would be to sustain the charm.
The media must be effectively employed to endorse the image of a tour destination that would enthrall the senior tourists. Efforts must be initiated by the tourism promotion department to guarantee that what the media puts across must reach the aged population and win their hearts. No barrier should exist between the information provider and the recipient with respect to the significance of senior tourism. The media should not paint any rosy picture which in reality is not true. This will certainly tarnish the credibility of the future of senior tourism.
There are exotic remote regions spread across the globe having a great tourist potential. Mesmerizing landscapes and astounding scenic beauty exist snuggled in complete solitude having a beneficial impact on the body and mind. Yet these areas have remained secluded or shut out from the human eye. These unspoilt locales need to be exposed to the senior age group of the society, and upgradation of these exquisite milieus becomes imperative.
Good and tranquil accommodation should be set up to take care of the elderly tourists. Emphasis should be put on construction of a network of railway tracks and roads so that these isolated and yet beautiful spots come within easy reach of the senior tourists. Concerted endeavor to improve the quality of tour spots is a much needed exercise to lure the senior population for a visit and get their yearnings fulfilled.
This should be a multiparty enterprise where the government, department of tourism and the local population should blend into a single entity with a positive attitude and come forward to see the dream of crafting a wonderful senior tourism locale gets realized. The best practices would stay in a printed rule book and never see the light of the day unless pursued with dedication and determination. Successful implementation of a set of best practices is eventually the last word for promoting the idea of senior tourism.