Anti-drunk driving ad from Bangalore traffic police tries to make a pun with the liquor phrase, in a bit awkward way. But it is worth mentionable, because such ads should come to the fore owing to the social responsibility ingrained within them.
Well, the creative brain behind the ad is MAA Bozell, Bangalore. The ad, though attracts our attention, carries a weary concept sans any fresh creative attempt. On the rocks- looking at the ad, we canât see any impact, what we can see is some kind of photoshopped weakness.
Well, we respect the advice â donât drink and drive
Will you?
CREDITS
Advertising Agency: MAA Bozell, Bangalore, India
Art Director: Deepak Pattar
Copywriter: Salil Sawale
Photographer: Vivek Matthew
Other additional credits: Akshar Peerbhoy
Via: Ads of the world
