Agency self promos are supposed to be different, fresh and something which shows their mettle, the stuff or the creative balls of that agency. We have seen so many of them. Instead of balls, DDB once showed us lopsided boobs. And one agency bored us with a copy-oriented hypocrisy about sacred cows in advertising. Another one even beheaded Santa in protest against the cut in expenditure from the clients.
Now this agency self promo for Namibian ad agency Advantage Y&R, Windhoek urges us-fight for your ideas. Namibia seems to be not strange to the guns. Instead of bullets there are pencils. Idea does not seem to be fresh, but it is good to see and conveys what it intends to say.
CREDITS
Advertising Agency: Advantage Y&R, Windhoek, Namibia
Creative Director: Patrick Held
Art Director: Johan de Jager
Copywriter: Cobgopaaus Theyse
Photographer: Johan de Jager
