The Advertising Standards Authority of UK rapped the German company Beiersdorf for airing television advertisement for Nivea’s DNAge for being misleading. The advertisement claimed that the face cream in the question increased cell renewal….
Advertising watchdog slams Nivea over misleading DNAge ad Read More »
Microsoft has recently announced that it has recently struck another advertisement deal with Digg.com. The agreement between the companies will help Microsoft to become the exclusive provider of display and contextual advertising on the widely read.
Microsoft and Digg strike three-year online ad deal Read More »
The L’Oreal television and magazine advertisement, featuring Penelope Cruz claiming that women could have up to 60 percent longer eyelashes with its Telescopic mascara and showed her applying the mascara to some gorgeous lashes, landed in…
ASA lashes out at L’Oreal over Penelope Cruz advert for being misleading Read More »
MediaCorp has recently launched a new e-classified website called mocca, coined from terms MediaCorp Online Communities and Classified Advertising. The latest advertising platform aims at raising the interactivity through users search, for…
MediaCorp launches new interactive ad platform, mocca Read More »
Heineken International has recently launched ‘continental shift’, advertising campaign in order to begin count down to the first match of Rugby World Cup to be held in Paris on 7th September. The campaign aims at displaying the Herculean…
Heineken International: One world, one cup, one beer Read More »
This is an amusing poster advertisement campaign was meant to promote Weird World of Sports (WWS), a national competition in New Zealand. Interestingly, the competition also includes the invention of new sports. The campaign aims at showing.
Weird World of Sports: Invent a sport, be a world champ Read More »
Monster.com has launched this extensive ambient and print advertisement campaign in Hong Kong to promote its job portal. The idea seems to be highlighting the fact that the online agency helps people to find their right job if…
Monster.com: Stuck in the wrong job? Read More »
TDK had unveiled a remarkable ambient advertisement campaign to promote its scratchproof DVD in a unique but effective manner. The idea was to display the benefit of the scratchproof DVD’s, a special coating that protects data from damage. The…
TDK: This scratchproof DVD still works Read More »
Drambuie is a honey and herb flavored golden Scotch whisky liqueur made from aged malt whisky and a secret blend of herbs and spices. The firm wanted to educate the trade and affluent drinkers about a new way to serve it, with soda and lime. In…
Drambuie: The return of the prince Read More »
Virgin Mobile had launched a unique promotional campaign in UK using an insert in the Mirror, the Sun, the Daily Mail and the TV Times, OK and Chat magazines. Interestingly, the insert was in the form of a handwritten letter in which a person…
Virgin Mobile Ad: Banned in UK for being offensive Read More »