Porsche Cars North America named Chicago advertising agency Cramer-Krasselt as its new ad and media-buying firm, awarded its approximately $40 million account, which has never handled a national automotive assignment. Now onwards, Cramer-Krasselt..
Cramer-Krasselt bags Porsche ad account Read More »
Google has recently settled a federal lawsuit with American Blind and Wallpaper Factory, as the later agreed to abandon the nearly 4-year-old case without receiving any payment from Google. The suit, originally filed in 2003, has accused Google.
Trademark infringement suit dropped against Google Read More »
Yahoo has reportedly assessing prospective to expand its brand advertising business by agreeing to acquire online ad network, BlueLithium, the fifth-largest advertising network in the US, for about $300 million in cash. California based online…
Yahoo plans to buy another ad network for $300 Million Read More »
Lager brand Carlsberg has roped in singer Bryan Ferry to appear in its latest high profile advertising campaign, after he was dropped by Marks & Spencer over his contentious comments about Nazi Germany. The singer has been shown poking fun at his.
Bryan Ferry appears in Carlsberg’s new ad campaign Read More »
US Internet advertising spending is all set to outpace radio advertising for the first time, reminding broadcasters that now they need to be more forceful in their grip of online opportunities. According to eMarketer’s recent report, online…
US online spending set to surpass radio advertising Read More »
Newspaper industry is performing even worse than it was expected at the beginning of the year, said Fitch Rating in its latest report on the outlook for newspapers. The leading global rating agency reported especially those in the nation’s top…
Newspaper ad-decline gains momentum in US Read More »
Dolce & Gabbana once again launched a raunchy advertisement campaign to promote autumn/winter 2007-8 collections. Both the designers have created images of women in dominatrix-style poses whipping naked men in an attempt to turn..
Dolce & Gabbana rolls out another raunchy campaign Read More »
Virgin Mobile had launched this interesting and extremely innovative ambient advertisement campaign in Australia to add more subscribers by announcing exciting plans. Through this campaign Virgin Mobile envisaged to involve maximum numbers of…
Virgin Mobile: An exciting ad for an exciting offer Read More »
H&M has recently launched this smart technology driven advertisement campaign to promote the firm and its products in an innovative way. H&M decided to incorporate semacode to their advertisement in order to enable people buy that product with..
H&M experiments with technology driven campaign Read More »
This poster advertisement launched by Ann Summers recently cleared by the advertising watchdog, which had attracted complaints for being offensive. The poster is showing a topless woman with the strapline, ‘Making Devon Cream’. The poster in…
Ann Summers’ controversial ad cleared by ASA Read More »
