Dr Prem Jagyasi and Team (C)

Look, a movie by Adam Rifkin, tries to reveal some disturbing facts about video surveillance cameras and their omnipotence in our everyday life. But, one of the postcards with scenes from the movie has already created disturbance.

The movie’s…

Perhaps, touching the emotion and intelligence of the target audience will be the primary factor that is needed for a social oriented campaign. This campaign for green peace, created by TBWAVietnam performs better in this aspect. The campaign has…

The primary job of advertisers is to understand the mindset and shopping habits of their target audience. A study, conducted by Lattimer Communications and The Bantam Group shows that 86% of African-American women feel that companies have no clue when it.

They say that drinking pomegranate juice can help you to ‘cheat death’. But, alas, The Advertising Standards Authority (ASA) in UK doesn’t believe in the claim.

ASA has ruled that this advertisement for pomegranate juice over-hyped its…

This time, PETA is not going to undress anyone. I am talking about the new advertising effort for PETA. In fact,PETA makes someone wear…fresh (?) cabbage.

PETA makes Cloris Leachman wear cabbage. Don’t you know Cloris Leachman? She is an…

This campaign is something which can be described as non-traditional, fresh and experimental. This campaign uses web and twitter for its medium. I am speaking about the 2011 Ford Fiesta Movement.

Ford is all set to break some traditional norms in…

God created man in his own image. So, man can also be a creator. Here, this campaign for 24/7 post production executed by BUTTER tries to recreate an atmosphere of creation. The campaign adopts verses akin to bible, with an end line ‘we create…

We need to hear the truth, especially in these trying financial times. Here is “The Truth” campaign for Ireland-based bank RaboDirect, which urges people to tell the truth. This is an intelligent, funny and effective campaign indeed.

You can…

This ad for Yamaha’s motor oil, created by 1861 United, Milan caught the attention of Adpunch, just because of its sheer difference. This ad for Yamalube, portrays a bike in the form of blood vessels. With a caption- ‘bloody oil’

The…

Hope Preity Zinta will ‘take it lightly’. Genelia D’Souza, the emerging Bollywood diva has replaced Preity Zinta in the Perk advertisement. The bubbly ‘Jaane Tu… Ya Jaane Na’ star will soon be seen endorsing Cadburys Perk.

The cute…