Dr Prem Jagyasi and Team (C)

Dr Prem is an award winning strategic leader, renowned author, publisher and highly acclaimed global speaker. Aside from publishing a bevy of life improvement guides, Dr Prem runs a network of 50 niche websites that attracts millions of readers across the globe. Thus far, Dr Prem has traveled to more than 40 countries, addressed numerous international conferences and offered his expert training and consultancy services to more than 150 international organizations. He also owns and leads a web services and technology business, supervised and managed by his eminent team. Dr Prem further takes great delight in travel photography.

Axe: The leather effect

Axe always comes up with some innovative ways to convey its ‘effect’. We have already seen the Indonesian Axe Effect in which women helplessly fall flat to the irresistible Axe men. Now, Axe shows us some hot shots to discover the power of…

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Serious humour?

This print campaign for AMRI Hospitals, created by Ogilvy & Mather, India warns about the degenerative effects of Parkinson’s disease. The ads show hands that are desperately trying to handle matchbox, needle and tooth brush.

The copy reads-…

Serious humour? Read More »

Mad men are back

Mad men is all set to enter the mini screen with a bygone smell of 1960’s admad world. On August 16, 2009, AMC will begin season three for Mad Men, the highly acclaimed drama series based on the world of advertising in the 1960s.

Mad Men is all..

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The power of ads

Some ads are interesting. Some are disturbing. But, ads play a wider and greater role beyond our beliefs. A new study conducted by Nielsen sheds light on how consumers consider ads as inseparable to economic growth.

The survey found that a major…

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Samsung silence

Silence is money, at least in this competition conducted by Samsung. In an effort to promote the new Samsung ‘Beat DJ’ mobile phone, Samsung has adopted an innovative and interesting strategy. They have organized a 24-hour silent disco competition in.

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Are we there yet?

Kids are McDonald’s big ambassadors. In this spot too, Kids play a pivotal role for McDonalds. But, it is not just the kids. Almost everything in a car becomes ardent ambassadors of McDonalds.

This spot, created by DDB Stockholm, promotes…

Are we there yet? Read More »

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