Dr Prem Jagyasi and Team (C)

Many Russians feel so.

These Russian anti-smoking posters, which show Cigarettes being extinguished on the body of a baby, are drawing criticism from many quarters including the Moscow Advertisement, Information and Design Committee.

The…

Again, let us talk about creativity in advertising. can something which is incomprehensible to the target be considered as creativity in advertising? Actually, advertisements are not primarily created for the award jury. An ad primarily and most…

Just when we thought that they are gone, those alien-like creatures are back again to invade our television screens and minds. They are coming after a surprising lull of about one year, sandwiched between the overs. Zoozoos, the refreshingly unique…

Every year Marie Claire produces ‘The Naked Issue’ in which famous celebrities go nude for a good cause.

Getting nude for a good cause. Indeed, that is an effective thing. PETA is doing this, and it has helped to save many animals….

Our minds hurriedly hug the subtle beauty of some ads, as we are irresistibly attracted to them like a teenage boy performs his first kiss with passionate hunger. These ads belong to that group.

These print ads, developed by Dentsu, Jakarta, just..

Another ambient advertising effort for the cause of street children. The concept has been developed by Ogilvy & Mather, Mumbai for IAPA.

The concept aims to make people realize the striking difference between their own children and the street…

Previously too we have seen anti-drinking advertising efforts, banking on the smart manipulation of words or phrases which will immediately attract the attention of the ‘prospective drunkards’. See how such an advertising initiative shuffled…

Advertising effort from Monti Fitness of Rome, to make the people who have a sumptuous lunch at the Italian restaurants worry about their weight.

Well, nobody likes to be a fatty. That is where this ambient work strikes. People have a tendency to.

Indian Paper Manufacturers’ Association (IPMA) is complaining that Idea’s ‘use mobile save paper’ campaign is in fact pitched against the usage of paper and so it makes a negative impact on the industry. They are reportedly conveyed this concern..

We are living in a world where people who make more noise steal the show. Advertising is like saying things in a noisy atmosphere, filled with competing and contradicting messages. In this cacophony of warring messages, brands try to say things…