This is the latest advertisement campaign named ‘Sales Guys’ by Alltel to promote its latest feature, My Circle. The new feature will provide consumers unlimited minutes to ten selected numbers irrespective of their carrier. The advertisement campaign would be consist of both online and offline ads.
Alltel’s new sidesplitting TV spot has featured parodies of rival mobile provider sales guys around a table in a food court. In addition, the campaign is showing a series of video webisodes on its website. The latest integrated campaign has targeted to show how the new feature enhances customers’ wireless experience.
