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You are what you touch.

sanitol you are cat

We knew that. We are what we touch. Again, here is another such ad-vice- you are what you touch.

This print ad for Sanitol antibacterial hand sanitizer has been developed by McCann Worldgroup, New Delhi, India. The ad shows a cute little girl who hands resembles a cute cat. So, she is what she touch.

The way of communication is noticeable indeed, though there is nothing new to claim for the ad.

The copy reads- You are what you touch. Sanitol antibacterial hand sanitizer.


Advertising Agency: McCann Worldgroup, New Delhi, India

Chief Creative Officer: Prasoon Joshi

Executive Creative Director: Ashish Chakravarty

Creative Director: Vineet Mahajan

Art Directors: Denzil Machado, Richa Mishra

Copywriters: Richa Mishra, Vivek Verma

Illustrator: Marcin Molski

Photographer: Tarun Vishwa

Via: I believe in advertising

Dr Prem Jagyasi

Dr Prem Jagyasi

Author, Publisher & Global Speaker at DrPrem.com
Dr Prem is an award winning strategic leader, renowned author, publisher and highly acclaimed global speaker. Aside from publishing a bevy of life improvement guides, Dr Prem runs a network of 50 niche websites that attracts millions of readers across the globe. Thus far, Dr Prem has traveled to more than 40 countries, addressed numerous international conferences and offered his expert training and consultancy services to more than 150 international organizations. He also owns and leads a web services and technology business, supervised and managed by his eminent team. Dr Prem further takes great delight in travel photography.
Dr Prem Jagyasi
Dr Prem Jagyasi

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