Even though not commonly referred to as a key medical tourism destination, particularly because of the expensive cost of healthcare, Japan is slowly brining in the patients looking for high quality and specialized procedures.
However, as more officials are beginning to realize the benefits of implementing a medical stream in the tourism sector, countries like Japan are starting to offer medical tourism benefits. The Japanese government is seeking to encourage medical tourism to selected hospitals. Their main target audience are wealthy foreign patients mainly Chinese and Russians that wouldn’t mind compromising on price for high quality.
As a late entrant in the medical tourism market, they seek to promote health check services using their advanced imaging and radiology techniques.
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